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Driven by business strategies, digital transformation (DT) facilitates dramatic change in air passenger behavior. This study aims to determine and analyze different DT strategies (DTSs) with the help of an integrated SWOT-based fuzzy AHP-MARCOS methodology that is proposed for the first time in the literature for this purpose. This methodology is validated with a case study concerning the airline industry in Turkey. The weights of the SWOT factors are determined with the fuzzy AHP method. The fuzzy MARCOS approach is used to select the most suitable DTS. The most appropriate strategy is obtained as “focusing on differentiated digital customer experience and service quality by the adaptation of business models to DT to provide benefits”. 相似文献
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Andrea Szalavetz 《Post - Communist Economies》2019,31(5):646-670
This article investigates the differences in the application and impact of digital technologies between manufacturing subsidiaries and lead companies, the principal orchestrators of global automotive value chains. Utilising a dataset of 10 in-depth interviews with automotive industry actors, we analyse headquarters–subsidiary differences in the patterns of digitalisation-driven upgrading. A theoretical framework is offered that explains why the significant upgrading achievements of manufacturing subsidiaries deploying industry 4.0 technologies will not reduce the gap between lead companies and manufacturing subsidiaries in terms of value generation. We show that the concept of ‘industry 4.0’ is much narrower than that of ‘digitalisation’ and transition to smart factories is only part of the digital transformation story. Industry 4.0 technologies contribute to the upgrading of operations, and enable subsidiaries to take on production-related knowledge-intensive assignments (functional upgrading). Conversely, digitalisation serves lead companies’ strategic differentiation efforts, and facilitates achieving competitive advantage: the latter are crucial for value capture. 相似文献
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构建人力资源管理实践行为策略影响制造业转型升级的理论模型,以327家泉州制造企业为研究对象,通过问卷调查和结构方程模型分析,检验人力资源管理实践对制造企业转型升级的作用机制。结果表明,人力资源管理实践行为策略对企业转型升级具有显著的影响,组织创新气氛在两者之间起到部分中介作用。说明制造企业可以通过工作设计与人力资源规划、员工招聘与选择、员工培训与开发、绩效评价及薪酬与激励等策略的调整来促进企业转型升级。 相似文献
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以中国2013年以来实行的碳排放交易试点政策作为准自然实验事件,基于2000-2017年中国30个省市的面板数据,运用双重差分法实证检验碳排放交易制度的节能减排效应及影响机制。研究发现,碳排放交易制度有利于实现中国经济“节能”与“减排”的双重目标,并通过了一系列稳健性检验;作用机制检验表明,能源效率提升和能源结构转型都是碳排放交易制度实现节能减排目标的重要路径;能源效率提升在碳排放交易制度实现“节能”和“减排”中分别发挥了10.19%和5.93%的作用,而能源结构转型分别发挥了48.87%和52.95%的作用。这意味着中国碳排放交易制度实现节能减排的主要动力来自能源结构转型,而非能源效率提升。能源结构转型涉及问题更加宏观和深层,这为中国加快推进节能减排进程,特别是完成2030年碳达峰和2060年碳中和的国际承诺提供政策启示。 相似文献
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Recently, low-cost airline (LCA) companies have become more attractive. However, emerging digital technologies have transformed the passengers’ profiles. Digital competency has become a crucial matter to capture digital passenger expectations. Hence, the purpose of the study is to introduce a new digital competency evaluation (DCE) model. The proposed model comprises technology transformation & implementation, and also transformation & adaptation management dimensions, with ten criteria and thirty sub-criteria. Criteria weights are calculated using the IVIF AHP method. The results show that the most significant dimension is transformation and adaptation management. The most digitally competent airline is selected through the IVIF VIKOR method. A case study concerning the LCAs is conducted in Turkey to verify the validity of the proposed model. 相似文献
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Using a sample of Chinese firms, we examine stock market reaction to firms that announce a change in their product lines to those related to COVID-19 management (medical masks and ventilators, among others). We find the market reacts positively to the announcements. In addition, when a firm ordinarily has a large share of export sales, the stock market reaction is more salient, indicating that export sales provide a certification effect that positively signals investors. Additional analysis on moderating effects suggest that, conditional on foreign sales, prior experience with medical product lines or less uncertainty about supply availability enhances the cumulative announcement returns (CARs), while the adverse impact of firm size on CAR magnifies. 相似文献
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在异质性企业理论框架下,引入教育供给因素,将其视为社会型基础设施与交通基础设施进行比较研究;通过合并基础设施数据与工业企业数据分析两类基础设施对企业出口的异质性影响。实证研究显示:不同类型基础设施对企业出口产生不同影响,其中地区教育供给对企业出口促进作用显著,交通基础设施对企业出口作用并不稳健;不同基础设施对沿海和内陆地区企业出口有差异化影响;在产业特征框架下,基础设施供给对密集使用某类基础设施的企业出口促进作用明显。地方政府应重视社会型基础设施的贸易促进作用,调整地区基础设施投资结构。 相似文献